Functional Design vs Aesthetic Design: Prioritizing Developability in Product Design.

Garima Sharma
3 min readApr 13, 2023

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Designing a functional product is a crucial aspect of product design that is often neglected in favor of aesthetics. Although aesthetics are important, a product that looks great but doesn’t function well is ultimately not very useful to customers. As a product designer, your primary focus should always be on designing products that are not only visually appealing but also functional and easy to develop. This way, you can create products that meet the needs of customers, are user-friendly, and are more likely to succeed in the market.

The Role of Functional Design in Creating Successful Products

When designing a product, the primary goal should be to create a functional and useful product that meets the needs of its users. While aesthetics are important, they should not be the primary focus. By prioritizing functional design, you can create a product that is easy to use, meets user needs, and is more likely to be successful in the marketplace.

Developability is an essential consideration in product design, as it impacts manufacturing, assembly, and maintenance.

Developability refers to the ease with which a product can be manufactured, assembled, and maintained. A product that is difficult or expensive to produce may not be feasible from a business perspective, no matter how beautiful it looks. By prioritizing developability in product design, you can create products that are not only functional but also easy to manufacture, assemble, and maintain.

Balancing aesthetics and functionality is important in product design to create a product that is both visually appealing and functional.

Aesthetics and functionality are both important considerations in product design, but they must be balanced carefully. A product that is visually stunning but not functional is unlikely to be successful, while a product that is highly functional but not aesthetically pleasing may not be attractive to customers. By balancing aesthetics and functionality, you can create a product that is both visually appealing and functional.

User experience is critical to functional design, as it impacts how users interact with the product.

User experience refers to the way users interact with a product and the overall experience of using the product. Functional design is critical to creating a positive user experience, as it impacts how well the product meets user needs and how easy it is to use. By prioritizing user experience in functional design, you can create a product that is both functional and user-friendly.

Prioritizing functional design over aesthetic design can lead to long-term success and profitability.

While aesthetic design can be important in creating initial interest in a product, it is a functional design that leads to long-term success and profitability. A product that is both functional and user-friendly is more likely to be adopted by users and generate positive word-of-mouth, leading to increased sales and profitability.

Incorporating developability into the product design process is essential for creating products that are both functional and easy to manufacture and maintain.

By incorporating developability into the product design process, you can create products that are not only functional but also easy to manufacture, assemble, and maintain. This involves collaboration between design and manufacturing teams to ensure that the product is both functional and easy to produce. By doing so, you can create a product that is both functional and developable, leading to increased success and profitability.

Conclusion

In conclusion, while prioritizing functional design over aesthetic design and incorporating developability into the product design process are important, it’s also essential to balance aesthetics and functionality in product design. A visually appealing product can attract customers, but it must also meet user needs and be functional. A product that is both visually appealing and functional is more likely to be successful in the marketplace, generating positive word-of-mouth and increasing sales and profitability in the long run. Therefore, it can be said that aesthetic design and functional design go hand in hand, both are necessary for the success of a product.

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